The Hub has published their official press release on the Princess Coronation event (February 16), the charity concert with the first “sing-along” screening (February 9), their prominent guests, and online games and activities they plan to release this Friday. They also attached a promo clip as well as an extended episode synopsis for “Magical Mystery Cure” towards the end.
As some of you may consider parts of the announcement to be spoilery, have a peek after the break!
TWILIGHT SPARKLE EARNS HER WINGS AND BECOMES A PRINCESS
IN SPECIAL FEBRUARY 16 CORONATION EPISODE
OF ‘MY LITTLE PONY FRIENDSHIP IS MAGIC’ ON THE HUB TV NETWORK
LA ‘Coronation Concert’ Hosted by Newly Crowned Miss America 2013 Mallory Hagan
with Special Guest Olympic Gold Medalist “Fastest Woman in the World” Carmelita Jeter
In Support of Children’s Hospital Los Angeles
Network Celebration Includes Nine-Episode Marathon, Special Sweepstakes and Exclusive Content on Hubworld.com
LOS ANGELES – The first look at the newest addition to the royal family will be revealed when The Hub TV Network, one of the fastest growing basic cable networks, premieres the special all-new coronation episode of the animated hit series “My Little Pony Friendship is Magic,” Saturday, February 16 (10:30 a.m. ET). In the highly anticipated episode, Twilight Sparkle becomes a princess, resulting in a flurry of special events from the network around the character’s coronation including a nine-episode My Little Pony Princess Coronation Marathon Saturday, February 16 (6-10:30 a.m. ET) showcasing the character’s journey to her crowning moment. The series is produced by Hasbro Studios.
To celebrate the episode, The Hub will host a special LA-based, invitation-only “My Little Pony Friendship is Magic” Coronation Concert event hosted by Mallory Hagan, the newly crowned Miss America 2013 with a special guest appearance by Olympic Gold Medalist Carmelita Jeter.
The ”My Little Pony Friendship is Magic” Coronation Concert will herald the arrival of the new ‘Royal’ with an interactive, sing-along screening in Los Angeles Saturday, February 9, hosted by Miss America 2013, Mallory Hagan, crowned Jan. 12, 2013, in Las Vegas and hailing from Brooklyn, NY. The event will also feature a special guest appearance by Olympic Gold Medalist Carmelita Jeter, “The World’s Fastest Woman” who won Gold in the 4x100m relay, Silver in the 100m and Bronze in the 200m races at the 2012 London Olympics.
The Coronation Concert will be in support of Children’s Hospital Los Angeles, a nonprofit, academic, pediatric medical center that provides the highest quality healthcare to more than 97,000 children and families every year. Named the best children’s hospital in California and among the top five in the nation by U.S. News & World Report, Children’s Hospital is home to The Saban Research Institute, one of the largest and most productive pediatric medical research facilities in the United States, and is one of America’s premier teaching hospitals through its affiliation since 1932 with the Keck School of Medicine of the University of Southern California.
To give the series’ passionate fan base an opportunity to attend the concert, The Hub held a one-day, call-in My Little Pony Coronation Concert Sweepstakes and a 10-year-old fan from Buncombe, IL won a trip for four to the coronation concert with his family. Fans will have additional opportunities to win tickets to the crowning event through giveaways with several online sites.
Viewers can also participate in all the pomp and circumstance of the coronation episode premiere with a variety of exclusive digital content launching Friday, February 1 on hubworld.com. For fans to host their own viewing parties at home, the website will feature coronation-themed downloadables including crowns, coloring pages, activity sheets and recipes at hubworld.com/MLPprincess. Additionally, the network will launch an all-new, high-octane “Racing is Magic” game that tests a player’s racing prowess and brain power in a variety of challenges that follow a trio of ponies in the annual race across Equestria.
The Hub’s Facebook and Twitter (@HubTVNetwork) platforms will also provide sneak peeks and exclusive content from the coronation episode and extend the viewing experience with additional activities to engage fans of all ages.
“My Little Pony Friendship is Magic” follows the studious young unicorn Twilight Sparkle and her five pony friends as they teach one another about the most powerful magic of all, the magic of friendship! In the special coronation episode “Magical Mystery Cure,” Twilight Sparkle accidentally casts a spell that switches the Cutie Marks and destinies of all her friends, and the only way she can reverse the spell is by writing her own magic. Little does she know that by achieving this great accomplishment, she will fulfill her destiny and emerge a princess. [Final emphasis added.]